The best way to learn AI is to see it in action.

We started out assisting with Claude Community events in Auckland, where Adam is New Zealand's first Claude Ambassador, and the ambassador for Auckland. Those events are free and open to everyone. The rooms filled with people building real things, and with organisations that wanted partners equally comfortable in the boardroom and the codebase.

What grew from that is a community, a talent platform, an advisory practice and a channel for positive social change.

The team

Founders

Colab co-founders Simon Conroy (left) and Adam Holt (right), smiling in matching theColab t-shirts at the Auckland meetup.

Simon Conroy

Co-Founder & Strategy Lead

20+ years leading data and technology strategy at NZ's largest organisations.

Former Head of Information Technology at Flight Centre, Head of Customer Strategy & Analytics at Air New Zealand, GM Data Strategy at Spark, GM Data Powered Marketing at Qrious. Since 2018 has been running his own Analytics agency Decisive.

Founded

  • Decisive: Data, Business Intelligence and Analytics agency
  • Aerolab: Agricultural Automation
  • Consumerhub: Consumer Insights agency
  • Joots: Research and Insights consultancy

LinkedIn

Adam Holt

Co-Founder & Technical Lead

Serial tech founder, full-stack developer, and angel investor. Nearly a decade shipping products used by thousands of NZ businesses, from ERP integrations to AI-powered automation.

Founded

Adam's the one writing the code, building the demos, and making AI actually work in production.

LinkedIn

Say hello.